The goal of the Need Sleep? campaign is to offer the best information and education to the public around the world about sleep and sleep disorders. What will make this site special is it will act as a portal to the best sleep related sites worldwide and the placement of ads for the site in national newspapers, radio, and hopefully TV if funding becomes available. The ads will be similar to the Got milk? with one exception they may not all be funny. Falling asleep at the wheel is not a laughing matter and the public needs to know what they can do to increase alertness in today's society and know the signals when they are in danger.

Sleep deprivation is running rampant. A large proportion of the problem is due to the high paced lifestyle causing the lack of time to get the sleep we need. The other reason people are so sleep deprived is due to sleep disorders. Most people are unaware, as are most primary physicians since sleep was not a subject the medical colleges addressed during their medical training.

The cost in lost production, accidents, and lives is astronomical. It is Sandman's dream to change this by educating the public as well as professional's in the medical field.

Many people have tried getting things changed with the help of the government and have met with little success. So we are going to have to do it ourselves.

Sleepnet.com is hoping that the large sleep related companies will join in with contributions and become part of the movement to change the way the world sleep. Proceeds would help fund an ad campaign to get people educated and start a grass roots movement to make the change a reality.